Author Details

Komańda, Marcin, Faculty of Management University of Economics in Katowice, Poland

  • Vol 9, No 24 (2015) - ORIGINAL SCIENTIFIC ARTICLE
    McDonald’s as a Cultural Brand in the Landscape of Attitudes of Polish Customers
    Abstract  PDF
  • Vol 11, No 28 (2017) - ORIGINAL SCIENTIFIC ARTICLE
    Brand Sponsorship and Social Media. Coca Cola and Carlsberg Illustrated with an Example of the European Football Championship 2016
    Abstract  PDF